Karma Automotive is a Southern California-based manufacturer of world-class luxury hybrid cars designed to challenge habitual thinking about luxury and forge a path to a more sustainable future.

“Karma” was chosen because it is relevant to both the old and new brands, while providing an aspirational message which embodies the company’s purpose.

Karma is based on the principle of cause and effect, where your actions create your future. This awareness of what we are doing and why we are doing it—which we characterize as acting with intention—is what we stand for.